Another group of participants was ask the third question “ Excuse me, I have pages. Can I use the Xerox machine because I am in a hurry?” . Another nonsense reason, but still % of the respondents let the questioner take precence. Simply because you explain why you want something or why something is the way it is. Regardless of whether that explanation makes sense. Because so we want to feel like we understand the why. Even if the reason is nonsense. Assist by Messi Do you have to come up with nonsense reasons to write behind because in your convincing web text, mailing or quotation.

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You can only sell nonsense in a dark alley in some slum. But the fact that the reason after the word because immutably creates a positive mindset is of course a Singapore Phone Number great science. Think of it as a great assist from Lionel Messi. As a copywriter, content specialist or online marketer, all you have to do is shoot the ball into the opponent’s empty goal to score with words. Doublers The conversion power of because is great. How can you make the most of that power? Turn on the doublers. Don’t give a nonsense reason, but respond flawlessly to the motives, motives, thoughts of your intend target group.

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For this you answer the why question that plays in the reader’s head . So why does the target group choose your product or service? Because You choose our Consumer Lead green electricity because you want to contribute to a better environment. Have a dormer install because you want more space and light in your home. Sign up for this training because you want to become even better in your profession. Combine because with you/you . In combination, the words are even more convincing than on their own. You immutably increase the selling power of your message. How The word because suggests an objective reason.

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