Can a text be ‘sexy’ at all? Yes, a bouquet novel or erotic thriller is. But most lyrics don’t meet the sexy criterion. Fortunately, that doesn’t matter: it’s about your content being catchy and well put together. The number of podcast listeners in the Netherlands has risen sharply in the past two years. In May , % of the Dutch sometimes listen to a podcast, in December that was %. Which amounts to about . million Dutch people in total (source: Podcast Monitor , Markteffect). In America, the percentage of Americans who have listen to a podcast is higher, at % (source: icon Research, pdf ). As a result, the number of listeners in the Netherlands is also expect to continue to rise in the coming years.
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The number of Dutch-language podcasts has increas in recent years, although the absolute numbers remain low. In April there were , different Dutch-language Thailand Phone Number podcasts. In December , that number has risen to , (source: Listen Notes ). Compar to the millions of social mia accounts that entrepreneurs bet on in large numbers, this number is relatively low. In short: the demand is high (the number of listeners is increasing), but the supply is relatively low. This means that there is still a lot of room to (re)start your own podcast at the moment and in the coming years. People in conversation during podcast.
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Photo by Marleen Sahetapy Trend : making money In addition to advertising and sponsorship, many ways to monetize your podcast have emerg in recent years . For example, donation models such as Patreon, Friends of the Show and Petje Af. But also affiliate marketing, where, for example Consumer Lead the listener receives a discount and the maker receives a fee if the listener sells a product or service to which reference is made. Linking events, such as a theater tour or online event, is also a great way to turn listeners into paying customers. Platforms such as Apple Podcast and Spotify releas updates last year, making it increasingly easier for creators to link a revenue model to their podcast.