Are also available.  While most users will be sharing immediate & organic updates from their phone’s camera without worrying too much about their video specs. the guidelines for this format are similar for paid & organic posts. Video Guidelines Recommended resolution 1080×1080 Aspect ratios: 1.91 to 9:16. with colored gradient bars rendered above and below videos under 9:16. The text field will also be placed under below videos smaller than this aspect ratio.

 

Max video file size is 4GB Duration is 1 second to 2 minutes Recommended video formats are .MP4 and .MOV. Character Limits Primary text: 125 characters Headline: 40 characters For more information on the video specs for Facebook. visit the Facebook Help Center. social media publishing learn more banner Instagram Video Specs Instagram launched video capabilities in 2013 and quickly saw enough success to start advertising on the platform in 2015. Since then. video only continues to grow as an engaging social format. So needless to say.

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Instagram videos are absolutely worth the investment. In Feed Video (Landscape. Square & Vertical) Instagram In Feed Video Since 2015. Instagram crafted its videos formats to allow three different styles: landscape. square and vertical. The predominantly-mobile social network is Georgia Phone Numbers perfect to share videos of any size organically to reach your audience. Video Guidelines Minimum resolution for all formats is 1080 x 1080 Recommended horizontal pixel resolution is 1920 Multiple aspect ratios are supported: Landscape aspect ratio is 16:9. square aspect ratio is 1:1. vertical aspect ratio is 4:5. Max file size for all formats is 4GB (*100MB maximum for Sprout

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Direct Publishing and 512MB maximum for Sprout Mobile App Flow Publishing). Recommended video formats are .MP4 and .MOV. Video length is 3 to 60 seconds. Recommended frame rate is 23 to 60 FPS. Recommended data rate/bitrate for posting through Sprout: 5 Mbps (Megabytes per second) Character Limits Primary text recommendation: 125 characters. Maximum number of hashtags: 30 Instagram Video Ad Specs Instagram’s advertising revenue has significantly increased over the last year. In fact.

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Instagram predicts to earn $4 billion in mobile ad revenue in 2017 alone. The push for Instagram advertising is real and marketers have to be ready to take advantage with engaging videos. In Feed Video Ad (Landscape. Square & Vertical) Instagram In Feed Video Ad Much like the in feed organic Instagram video options. the network provides similar options for advertising. These video ads appear nearly identical to organic posts to blend in with users’ feeds. In fact. the Instagram video specs are the same for organic and paid content. Video Guidelines Same as In Feed Video. Video Character Guidelines (Mobile) Same as In Feed Video.

 

Carousel Video Ad Instagram Carousel Video Ad Much like Facebook’s Carousel Ads. Instagram offers a similar feature. Carousel ads allow users to see more of a product or feature than a single image or video. With Instagram. your carousel video ads can have 2-10 cards with a full-width call to action below the ad. Video Guidelines Minimum resolution is 600 x 600. Max resolution is 1080 x 1080. Aspect ratio is 1:1. Max file size is 4GB. Recommended video formats are .MP4 and .MOV. Max video length is 60 seconds.

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