We know that retro, if well applied, is a very effective resource for brands to launch. Or reposition a product or service. Reebok has its classic .Line for which it wants to start the year with various marketing actions. Including a campaign starring the model gigi hadid and other personalities. We know that retro, if well applied, is a very effective resource .For brands to launch or reposition a product or service. Reebok has its classic line for which it wants to start. The year with various marketing actions. Including a campaign starring the model gigi hadid and other personalities. Nostalgia marketing is a strategy used by brands to. Recover old models of products, designs or styles. In order to generate in people, that potential consumer.

We Know That Retro, if Well Applied, Is a Very Effective Resource

A feeling of longing for the past, something that anyone can experience.Even without having lived in that time. For this reason. When advertising and marketing use this type of element. They seek to revive in the younger generations that world. That seemed forgotten in time, awakening the effect of “Living in another era”. Awakening confidence and even affection. In the Buy Mexico WhatsApp Numbers case of reebok. The always classic campaign has been active for a few days. Shot by photographer russell james and the creative concept by m&c saatchi. Which aims to reflect the brand’s quality of thinking about the classic and uniting it with the creativity.  In addition to model gigi hadid, the always classic campaign. Also features prominent personalities from many disciplines as ambassadors. Including singer ariana grande, lil yacht, urban artists pantone and sany.

Or Reposition a Product or Service. Reebok Has Its Classic

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Model shaina gutierrez and k-pop star some.  A spot in which the brand’s ambassadors talk about what “Classic” .Means to them, but since then various content has been. Shared on social media to further spread and promote the values of .The brand and the reebok classic line. Reebok’s idea of ​​appealing to the classic to build your identity. And as the foundation of the future is reflected in the. Messages shared by its ambassadors, such as Gigi Hadid. For whom the classic now is also something that will hopefully inspire the future. This idea is something shared by the main sports brands. Adidas, for example, has its originals line . Which revives that emblematic trefoil logo that today we even see in the jersey designs of the teams for the 2018 russia world cup.

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