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They’re filled with stuff consumers want like deals, industry news, inspiration and helpful tips. And, they arrive in New Zealand Phone Number inboxes at the right time for the right recipients. In 2017, digital marketers have figure out how to make their email newsletters feel like a pleasant surprise, waiting to be open, rather than one more email to stuff into the junk inbox. How did we get here? Innovation. Technology. Putting ourselves in the shoes of our target audience. Here’s a look at what happened in email marketing in 2017 with a round-up of the New Zealand Phone Number year’s top articles. 1. Email Marketing Benchmarks How does your email marketing compare with other brands in your industry? MailChimp, using their mega piles of data, routinely puts out an updated list of benchmarks that digital marketers can use to see how successful their email marketing efforts are.
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Want to know the open, click-through, unsubscribe metrics and more for your New Zealand Phone Number industry for 2017? You’ll find the current numbers in this post, as well as tips from the people who know email marketing better than anyone. 2. 3 Tactics to Solve Your Email Marketing Woes There has been a lot of talk over the past couple years about whether email is dying. After all, consumers spend more time on social media than they do almost anything else outside of working or sleeping – it is estimate the average person will spend 5 years and 4 months of their life checking out social media. Who has time left over for New Zealand Phone Number checking email? Even though email as a digital platform has a lot of competition, it still has a vital role in holding up the brand-consumer bridge.